by michelle@mustbeclever.com | May 4, 2020
StrategusStrategus is a company that provides strategic planning and media buying services for digital advertising spaces. The Strategus logo’s icon is a graphic representation of the team’s commitment to forward thinking and innovation. The typography, color palette...
by michelle@mustbeclever.com | May 4, 2020
Collective IP BrandingCollective IP is a networking website that helps professionals discover the most innovative research from institutions, people, and companies all around the world.These brand look and feel designs created for CIP abstractly illustrate the concept...
by michelle@mustbeclever.com | May 4, 2020
Early Bird Foods & Co.Logo, brand i.d., illustration, and packaging for a small-batch, premium granola. The identity for Early Bird Foods & Co. draws inspiration from hand painted fruit-crate designs, reflecting a nostalgic era where food was fresh and wholesome...
by michelle@mustbeclever.com | May 4, 2020
205 Water Street BrandingIdentity and brand look and feel directions for a luxury real estate development in DUMBO NYC. The three concepts touch on three unique aspects of the location. The first leverages a monogrammed pattern evoking a high-fashion feel. The second...
by michelle@mustbeclever.com | May 4, 2020
Maine TourismAdvertising campaign for the state of Maine tourism board. These ads personify the state and use simple, bold, full-color graphics stat feel compelling and...
